Speech in Support of Measure
When, instead of a candidate, you are supporting some measure to be adopted, some reform to be instituted, some change to be inaugurated, your task is easier in one respect. There will be less temptation to indulge in personal matters. You will find it easier to adhere to your theme. In such attempts to mold public opinion—whether it be the collective opinion of a small school class, or a million voters—you will find opportunities for the inclusion of everything you know of the particular subject and of all human nature.
Convinced yourself of the worthiness of your cause, bend every mental and intellectual effort to making others understand as you do, see as you do. If your reasoning is clear and converting, if your manner is direct and sincere, you should be able to induce others to believe as you do.